Company News, New Products

A Lipgloss Inspired By a Powder

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By: TOM BRANNA

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Dallas Ultra Plush Lip Gloss • Benefit’s Box o’ Powders is now in the form of lipcolor. The brand is banking on the cult status of the blush with a spinoff line of complimentary lipglosses ($16 each) that launch in July. Benefit Ultra Plush Lip Gloss ($16 each) are available in six shades that match the blushes: Bella Bamba, a sheer, bright watermelon; Coralista, a sheer coral; Dallas, a dusty rose; Dandelion, a pearly pink; Hoola, a shimmering golden nude and Sugarbomb, a ...

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